Capture your market’s attention (and wallets) with OTT and connected TV services that make audience targeting, ad purchasing, and measuring ROI as easy as 1, 2, 3. Keep reading to learn more about using OTT and connected TV (CTV) to grow your company’s market share!
With connected TV and OTT services, your business can advertise on some of the biggest streaming services, from NBC Today to A&E, and use advanced targeting settings to ensure your ads reach the right users.
Targeting options
Your business can use the following targeting options:
- Addressable: Use GPS data and internal address lists to create a hyper-targeted audience.
- Behavioral: Use keywords, online behavior, and context to reach new audience members.
- Demographic: Use location, income, and more to target more than 125 million U.S. households.
Performance analytics
Access all the metrics you need to evaluate a campaign’s performance, including:
- Impressions
- Clicks
- Percentage watched
- Muted and unmuted
- Paused and unpaused
Remarketing
Want to earn back leads that previously showed interest in your enterprise company?
As part of your enterprise PPC management plan, you can include remarketing services. Remarketing enables you to retarget people who showed a previous interest in your products or services.
Our team will do everything from designing your ads to writing the copy to creating a strategic bidding plan.
Contact with us for any advice
Need help? Talk to an expert! Let's chat Rapidly on Whatsapp.
Why Choose Axencia’s CTV and OTT Solutions?
Our CTV and OTT solutions are designed with your success in mind. Here’s why businesses trust Axencia to revolutionize their video streaming operations:
Custom-Built Platforms
We develop bespoke CTV and OTT platforms that reflect your brand identity and meet your specific business needs.Seamless User Experience
With intuitive interfaces and responsive designs, our solutions ensure a smooth and engaging experience for your viewers across all devices.Scalability
Whether you’re launching a niche streaming service or managing a large-scale platform, our solutions are built to scale with your audience growth.Advanced Analytics
Gain actionable insights into viewer behavior, content performance, and monetization strategies with our powerful analytics tools.Future-Ready Technology
Stay ahead of industry trends with solutions that incorporate the latest advancements in AI, personalization, and cloud-based streaming technologies.
Core Features of Axencia’s CTV and OTT Solutions
Multi-Device Support
Deliver content seamlessly across Smart TVs, mobile devices, tablets, desktops, and gaming consoles, ensuring your audience can access your platform anywhere, anytime.Content Management System (CMS)
Our integrated CMS allows you to easily upload, manage, and organize your video library, making it simple to keep your platform fresh and relevant.Monetization Options
Maximize revenue with flexible monetization models, including subscription-based (SVOD), ad-supported (AVOD), and transactional (TVOD) services.Dynamic Ad Insertion (DAI)
Leverage advanced ad placement tools to deliver personalized and contextually relevant advertisements that resonate with viewers.Live Streaming Capabilities
Broadcast live events and real-time content with low-latency streaming solutions, enabling a fully immersive experience for your audience.Personalized Content Recommendations
Use AI-driven algorithms to suggest content tailored to individual viewer preferences, increasing engagement and retention.Robust Security Features
Protect your content and user data with end-to-end encryption, DRM solutions, and multi-factor authentication.Cloud-Based Architecture
Optimize performance and reduce downtime with scalable, cloud-based infrastructure that ensures seamless content delivery.
Media and Entertainment:
Launch your own streaming service to showcase films, series, or live events.
Education:
Provide on-demand and live learning experiences through a tailored OTT platform.
Fitness and Wellness
Engage audiences with interactive workout sessions and personalized fitness plans.
Retail and E-Commerce:
Leverage CTV to showcase shoppable video content and boost conversions.
Proven Results For Clients
Solving key challenges for businesses
Working with Axencia has been a game-changer for our business. Their content marketing strategies not only boosted our brand’s online presence but also positioned us as a thought leader in our industry. The team’s creativity and attention to detail are unmatched. Highly recommended!
The chatbot implemented by Axencia
has revolutionized our customer service.
Our customers are happier, and our
team can focus on more complex
inquiries.
Axencia's expertise in PPC has
transformed our approach to
advertising. Their AI solutions have
drastically improved our results."
"Fintech Innovation’s custom software
has been transformative for our firm.
Their solutions have improved efficiency,
streamlined compliance, and given our
clients an outstanding digital
experience."
